Linda McKissack and Dana Gentry welcome back Adam Roach for a conversation about how artificial intelligence is transforming business, lead generation, and the way entrepreneurs operate. Adam shares how he’s using AI assistants and automation tools to streamline everything from financial tracking and client communication to recruiting and relationship building, challenging business owners to stop thinking of AI as simply a helpful tool and start treating it as a system capable of solving problems. The trio explores the opportunities behind AI-native businesses, the potential to monetize customized AI solutions, and the importance of using technology to create more time for meaningful human connections. With practical examples and a look at what’s ahead, this conversation encourages entrepreneurs to rethink their systems, embrace innovation, and recognize that the future of business isn’t just about using AI—it’s about building with it.