realMLS Talking Points – May 2025

By Alexa Gonzalez

Paid Promotion

May 1, 2025
Updated: May 1, 2025

realMLS Vision: We see realMLS as the preferred provider of advanced tools and resources to promote a healthy marketplace.

This month, we spotlight RealMailers as our featured vendor, reinforce key data integrity policies, and introduce Sabal Sign as a streamlined tool for managing digital signatures.

Technology & Data:

May Vendor Spotlight – RealMailers

realMLS is excited to spotlight RealMailers—a seamless, smart postcard marketing solution now integrated within MyMMT. With RealMailers, you can easily create targeted contact lists, design professional postcards, and send campaigns—all without leaving the platform. Whether you’re promoting a new listing or staying in touch with your farm area, RealMailers makes postcard marketing fast, effective, and real estate-ready. Learn more at realmls.com/mmt.

Healthy Marketplace

Reminder: Two Key Data Integrity Policies Now in Effect

Two important policies—Written Buyer Agreement Requirement and Offers of Compensation Prohibited in MLS—went into effect August 17, 2024. These policies are essential for maintaining a professional and compliant MLS. All MLS Participants must have a written agreement in place before showing a property to a buyer. Additionally, offering compensation through the MLS is strictly prohibited and may result in immediate fines. Review full policy details at realmls.com/data-integrity-policy.

Engage & Educate

Introducing Sabal Sign: A Better Way to Manage Digital Signatures

Form Simplicity now features Sabal Sign—a faster, more intuitive digital signature tool from Florida Realtors®, available as of April 29. Sabal Sign streamlines your workflow with fewer clicks, mobile-friendly signing, and a modern experience for you and your clients. It will eventually replace eSign, though both tools are currently available during the transition. Explore how to get started at realmls.com/forms-simplicity.

Training Calendar

Remember to visit the realMLS Training Calendar for upcoming webinars, classes, and workshops designed to help you Reignite Your Business in 2025!

Disclaimer: This post is a paid promotion from one of our advertisers. The opinions expressed are those of the advertiser.

Share This Page

About The Author

Alexa Gonzalez

Alexa Gonzalez is the Communications Coordinator at NEFAR. She has written several articles for various publications across Northeast Florida including Jacksonville Magazine, Intune Magazine, and now NEFAR Magazine. A native of South Florida, Alexa moved to Jacksonville in 2021 to pursue her Bachelor’s of Science in Communications from the University of North Florida, where she graduated from in December 2024. In her free time, she enjoys scoping out local coffee shops for the best chai lattes, reading, collecting vinyl records, and spending time with her fiance and two cats, Venom and Gwen (both named after her love for Spiderman).