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realMLS Insider: October 2024

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realMLS Insider

TECHNOLOGY & DATA

Earnnest, a secure, convenient digital payment platform, is our Vendor Spotlight for October. Earnnest enables a fully digital transfer of funds, giving you the flexibility to request and receive payments anytime, directly within realMLS.  Learn more at www.realmls.com/earnnest.

HEALTHY MARKETPLACE

There have been recent reports detailing dangerous activity in our real estate marketplace. Ensuring a Healthy Marketplace starts with prioritizing the safety of our realMLS Customers and the consumers they serve.

Some examples of unsafe behavior we have seen:

1. Unaccompanied buyers walking into listed properties unannounced. A property being listed does not automatically give permission to customers or consumers. The proper channels to request a showing and access a property must be followed.

2. Vacant land transactions nearly closing unbeknownst to the actual owner. This is a type of fraud you can avoid by making sure any person claiming to be the property owner is the true owner. You can do so by requesting multiple forms of verification, proof of ownership or a face-to-face meeting, even virtually.

3. Listing agents publishing gate codes in the MLS Private Remarks field. Access codes should never be entered into remarks. Do NOT put gate codes anywhere in the MLS, as this results in an immediate $200 fine.

4. Not knowing who you’re working with. The state association provides Forewarn to safely verify prospects. Activate your Forewarn subscription at floridarealtors.org/tool-research/forewarn. It’s perfectly fine to be extra cautious and ask questions. Prioritizing safety is essential for maintaining a Healthy Marketplace! 

ENGAGE & EDUCATE

Join us for dessert and our next session of realMLS E.A.T.S on Thursday, Nov. 7! We’ll be exploring Metro Market Trends (MMT), a powerful tool providing realMLS customers with detailed property tax data for multiple counties in Flexmls. With MMT you have access to Ownership, Sales and Pre-Foreclosure data for listed and unlisted property giving users the ability to create more accurate and comprehensive CMAs. In this session we will also discuss the latest benefits and technology from realMLS. Register now at realMLS.com/events.

Disclaimer: This post is a paid promotion from one of our advertisers. The opinions expressed are those of the advertiser.

About The Author

realMLS

realMLS is a collaborative and neutral platform where real estate professionals come together under shared rules and reliable data. Our vision is to be the preferred provider of advanced tools and resources that promote a healthy marketplace. We focus on embracing innovative technology to offer reliable data and services, developing relevant educational programs across multiple platforms, and creating a barrier-free MLS experience by erasing traditional borders. At realMLS, we are dedicated to providing an excellent experience for our members, ensuring they get the maximum value from our tools and resources. We are more than just listings—we are realMLS!

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