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Privacy Policy and Conditions of Use

The Northeast Florida Association of REALTORS® (“NEFAR,” “we,” “us,” or “our”) respects the privacy of our members, website visitors, and others who interact with NEFAR.realtor.

This Privacy Policy and Conditions of Use explains the types of information we may collect through NEFAR.realtor, how we use and disclose that information, and the choices available to you. It also applies to features and services available through the website, including forms, directories, online purchases, surveys, embedded content, and website analytics.

By using NEFAR.realtor, you acknowledge that you have reviewed this Privacy Policy and Conditions of Use. Your use of the website does not, by itself, constitute consent to any optional data collection where affirmative consent is required by applicable law.

Information We Collect

NEFAR may collect information that you provide directly through NEFAR.realtor, including when you:

  • Complete or submit a form;
  • Register for an event, class, program, or service;
  • Make an online purchase or payment;
  • Create or access an account;
  • Participate in a survey, contest, or promotion;
  • Communicate with NEFAR; or
  • Use an interactive feature available through the website.

Depending on the service or activity, the information you provide may include your name, contact information, company or brokerage information, membership details, account credentials, registration information, transaction details, and the contents of messages or submissions.

NEFAR may also collect certain information automatically when you visit the website, including your Internet Protocol address, browser type, device information, operating system, referring website, pages viewed, links selected, and the dates and times of website activity. This information may be collected through cookies, server logs, analytics tools, and similar technologies.

NEFAR may combine information collected through the website with information maintained through its membership, event-registration, education, payment, customer-service, or other administrative systems.

Cookies and Similar Technologies

NEFAR.realtor uses cookies and similar technologies to operate the website, support certain features, understand website activity, and improve website performance.

Cookies are small data files stored on your device by your browser. Some cookies are necessary for the website to function properly, while others may support analytics, embedded content, or optional website features.

NEFAR may use the following categories of cookies and similar technologies:

Essential Cookies

Essential cookies support functions such as website security, account access, form submissions, shopping-cart activity, payment processing, and the storage of website preferences. These cookies are necessary for the website to operate and generally cannot be disabled through the website.

Analytics Cookies

NEFAR uses analytics tools, including Google Analytics, to better understand how visitors use the website. These tools may collect information such as pages viewed, links selected, device and browser information, approximate location, referring websites, and the dates and times of website activity.

This information is used to measure website traffic, evaluate performance, identify technical issues, and improve the website.

Functional and Third-Party Technologies

Some website features may rely on third-party services, such as embedded videos, maps, chat tools, social-media content, or payment services. These providers may use cookies or similar technologies when their features are loaded or used.

You may manage cookies through your browser settings. Blocking or deleting certain cookies may affect the availability or operation of some website features.

How We Use Information

NEFAR may use information collected through NEFAR.realtor to:

  • Provide and administer website features, services, accounts, registrations, purchases, and payments;
  • Process event, education, membership, and program-related requests;
  • Respond to questions, messages, and customer-service inquiries;
  • Communicate information about NEFAR programs, services, events, benefits, and activities;
  • Maintain website security and prevent fraud, misuse, or unauthorized access;
  • Analyze website use and improve website content, functionality, and performance;
  • Maintain business, membership, financial, and administrative records;
  • Comply with legal, regulatory, contractual, and reporting obligations; and
  • Protect the rights, property, safety, and interests of NEFAR, its members, website users, and others.

NEFAR may also use information for other purposes disclosed at the time it is collected or with your authorization.

How We Share Information

NEFAR does not sell or rent personal information for monetary compensation.

NEFAR may share information with service providers and vendors that perform services on its behalf, including website hosting, analytics, payment processing, email delivery, event registration, technical support, security, customer service, and other administrative functions.

NEFAR may also share information:

  • With affiliated organizations or service partners when necessary to provide a requested program, benefit, event, or service;
  • When required by law, court order, subpoena, or other legal process;
  • To investigate fraud, misuse, security incidents, or violations of NEFAR policies;
  • To protect the rights, property, safety, or interests of NEFAR, its members, website users, or others; or
  • With your direction or authorization.

Third-party providers may process information according to their own privacy policies and contractual obligations.

Online Purchases and Payments

When you make a purchase or payment through NEFAR.realtor, NEFAR may collect information needed to process the transaction, including your name, contact information, billing information, order details, and other information related to the purchase.

Payments may be processed by third-party payment providers. NEFAR may receive transaction details and payment confirmation information, but generally does not receive or store your complete payment card number.

Payment providers may collect and process information in accordance with their own privacy policies and terms.

NEFAR may retain transaction and purchase records as necessary for accounting, tax, legal, administrative, and customer-service purposes.

Third-Party Websites and Services

NEFAR.realtor may contain links to, or embedded content from, websites and services operated by third parties. These may include payment providers, social-media platforms, video services, mapping services, analytics providers, chat tools, event-registration systems, and other external services.

When you interact with third-party content or leave NEFAR.realtor through an external link, the third party may collect information directly from you or your device. NEFAR does not control the privacy, security, or data-handling practices of independent third parties.

We encourage you to review the privacy policies and terms of any third-party websites or services you use.

Data Security

NEFAR uses reasonable administrative, technical, and physical safeguards designed to protect information collected through NEFAR.realtor from unauthorized access, use, alteration, or disclosure.

However, no method of transmitting information over the Internet or storing information electronically is completely secure. NEFAR cannot guarantee the absolute security of information submitted through the website.

You are responsible for maintaining the confidentiality of any account credentials associated with NEFAR services and for notifying NEFAR if you believe your account or information has been accessed without authorization.

Children’s Privacy

NEFAR.realtor is not directed to children under 13, and NEFAR does not knowingly collect personal information from children under 13 through the website.

If NEFAR learns that personal information from a child under 13 has been collected without appropriate authorization, NEFAR will take reasonable steps to delete it.

Your Privacy Choices

You may choose not to provide certain information through NEFAR.realtor. However, doing so may limit your ability to use some website features, register for programs, complete purchases, or receive requested services.

You may manage or delete cookies through your browser settings. Blocking certain cookies may affect how some parts of the website function.

You may also opt out of certain promotional email communications by using the unsubscribe link included in the message. NEFAR may continue to send administrative or transactional communications related to your membership, account, registrations, purchases, or requested services.

Data Retention

NEFAR retains information for as long as reasonably necessary to provide services, maintain business and membership records, complete transactions, comply with legal and regulatory obligations, resolve disputes, enforce agreements, and support legitimate administrative purposes.

Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal, accounting, contractual, or operational requirements.

When information is no longer reasonably needed, NEFAR may delete, anonymize, or securely dispose of it in accordance with its record-retention practices.

Unless otherwise indicated, the content available through NEFAR.realtor, including text, graphics, photographs, videos, logos, designs, and other materials, is owned by or licensed to NEFAR and is protected by applicable copyright, trademark, and other intellectual property laws.

Website content may not be copied, reproduced, distributed, modified, published, displayed, or used for commercial purposes without prior authorization from NEFAR or the applicable rights holder, except as permitted by law.

NEFAR respects the intellectual property rights of others. Information about reporting alleged copyright infringement is available in our DMCA Notice⁠.

Acceptable Use of the Website

You may use NEFAR.realtor only for lawful purposes and in a manner that does not interfere with the operation, security, or availability of the website.

You may not:

  • Attempt to gain unauthorized access to the website, its systems, accounts, or data;
  • Introduce viruses, malicious code, or other harmful technology;
  • Use automated tools to scrape, copy, extract, or collect website content or data without authorization;
  • Interfere with or disrupt the website or its supporting systems;
  • Impersonate another person or organization;
  • Submit false, misleading, unlawful, infringing, or harmful content; or
  • Use the website in a manner that violates applicable law or the rights of others.

NEFAR may restrict or terminate access to the website when it reasonably believes that these conditions have been violated.

Website Information and Availability

NEFAR works to keep the information on NEFAR.realtor accurate and current. However, website content may contain errors, omissions, or outdated information, and NEFAR does not guarantee that all content will always be complete, accurate, or current.

Information provided through the website is for general informational purposes and should not be treated as legal, financial, tax, real estate, or other professional advice.

NEFAR may modify, suspend, or discontinue any part of the website or its content at any time. NEFAR does not guarantee that the website will always be available, uninterrupted, secure, or free from technical errors.

Disclaimer of Warranties

NEFAR.realtor and its content, features, and services are provided on an “as is” and “as available” basis.

To the fullest extent permitted by law, NEFAR disclaims all warranties, express or implied, including warranties of accuracy, availability, merchantability, fitness for a particular purpose, and noninfringement.

NEFAR does not warrant that the website will operate without interruption or error, that defects will be corrected, or that the website or its supporting systems will be free from viruses or other harmful components.

Limitation of Liability

To the fullest extent permitted by law, NEFAR and its officers, directors, employees, agents, affiliates, and service providers will not be liable for any indirect, incidental, special, consequential, or punitive damages arising from or related to your use of, or inability to use, NEFAR.realtor.

This includes damages resulting from errors, omissions, interruptions, delays, loss of data, unauthorized access, third-party content, external links, or reliance on information made available through the website.

Nothing in these Conditions of Use is intended to exclude or limit liability that cannot lawfully be excluded or limited.

Changes to This Policy and Terms

NEFAR may update this Privacy Policy and Conditions of Use from time to time to reflect changes in its practices, website features, technologies, legal requirements, or operations.

When changes are made, NEFAR will post the revised version on this page and update the “Last Updated” date at the top of the page.

Your continued use of NEFAR.realtor after an updated version is posted means that you acknowledge the revised terms. Where applicable law requires separate notice or consent for a particular change, NEFAR will provide that notice or request consent separately.

Contact Us

Questions about this Privacy Policy and Conditions of Use, NEFAR’s privacy practices, or information collected through NEFAR.realtor may be directed to:

Northeast Florida Association of REALTORS®
Attn: Privacy Inquiry
7801 Deercreek Club Road
Jacksonville, FL 32256
Phone: (904) 394-9494
Email: communications@nefar.realtor

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